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Search Engine Optimization

  

WRITING TIP!

REDUNDANT PHRASES

Eliminate redundant words and/or phrases. Watch for “nodded (his head)” or “thought (to himself).” The words in parentheses are redundant and should be omitted. Likewise, there are “lift (up),” “shrugged (his shoulders)” and others that tend to be sore spots for many editors.

REMOVE CLUTTER

Eliminate words that contribute nothing to a sentence’s meaning. One such common word is “that.” Read your sentence without a suspicious word; if the meaning is clear without the suspected word, drop it.

 

 

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